Toronto Blue Jays Logo

Primary Logo (1997-2002)

What is the Toronto Blue Jays Logo?

The Toronto Blue Jays logo used from 1997 to 2002, the first significant change to the Blue Jays logo since their expansion season twenty years prior. The logo continued the use of the double-blue profile of a blue jay bird head on a baseball but significantly upgraded the presence of the maple leaf from small and in the corner to large and behind it all. The team name, in a modernized split-style typeface, is placed below the leaf. This logo was replaced with the T-Bird logo in 2003.

Unveiled on Tuesday, November 19, 1996
First worn Tuesday, April 1, 1997
Last worn Sunday, September 29, 2002

Who designed the Toronto Blue Jays Logo?
MLB Properties

Notable Players of this era: Carlos Delgado, Joe Carter, Jose Canseco, Roy Halladay, David Wells, Roger Clemens, Dave Stieb

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