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Arkansas State Indians Logo

Mascot Logo (2003-2008)

What is this Arkansas State Indians Logo?

In 2003, Arkansas State University decided to make a new mascot, named Red, created by ASU\'s director of athletic marketing. The spirit character began as a project to design a character that looks friendly, is unique, and is not an animal. Red was named because that was how he was perceived by the marketing analysis and research groups, which were children and youth.

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