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Following 15 months of work involving an internal committee and local and national branding experts, Washington announced a new, consolidated identity program in April 2001. Washington selected Nike Team Sports, a division of Nike, to oversee the identity project. This new secondary is the paw logo with the Block W on the palm in purple and gold. It was introduced after the 2001 husky logo was discontinued.
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Primary Logo (2001-2016)
Primary Logo (2016-Pres)
Primary Dark Logo (2001-2016)
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Secondary Logo (2001-2011)
Secondary Logo (2001-2011)
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